UK shares: 3 cheap stocks to buy in February

UK shares yielded a strong performance in January. So, here are three cheap stocks to buy in February before they potentially soar higher.

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When it comes to investing, one of Warren Buffett’s most famous quotes rings in my head — “Buy low, sell high”. With that in mind, here are three relatively cheap UK shares I’ve been snatching up on a bargain.

1. easyJet

Having initially lagged its peers’ performance in 2022, easyJet (LSE:EZJ) is now the FTSE‘s highest flyer this year, jumping a whopping 45%. This is down to its stellar Q1 update, which sent the stock flying above £5, as it now anticipates turning a profit this year.

Created with Highcharts 11.4.3easyJet Plc PriceZoom1M3M6MYTD1Y5Y10YALL1 Jan 202331 Jan 2023Zoom ▾1 Jan3 Jan5 Jan7 Jan9 Jan11 Jan13 Jan15 Jan17 Jan19 Jan21 Jan23 Jan25 Jan27 Jan29 Jan31 Jan2 Jan2 Jan9 Jan9 Jan16 Jan16 Jan23 Jan23 Jan30 Jan30 Janwww.fool.co.uk

To make things sweeter, total seat numbers haven’t even hit pre-pandemic levels. What’s more, forward bookings remain strong, which means that there’s still plenty of room for growth for easyJet to capitalise on. Additionally, with more fuel efficient aircraft on order, and the rapid growth of the company’s Holidays division, there’s room for margin expansion as well.

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Total Seats Flown.
Data source: OAG

These factors have resulted in several brokers upgrading their ratings on the stock. As such, the UK share now has an average price target of £4.58. While this is lower than its current share price of £4.90, potentially indicating an expensive buy, it’s worth noting that easyJet’s current and forward valuation multiples remain relatively cheap.

MetricsValuation multiplesIndustry average
Price-to-book (P/B) ratio1.71.8
Price-to-sales (P/S) ratio0.70.9
Forward price-to-sales (P/S) ratio0.50.9
Forward price-to-earnings (P/E) ratio21.627.3
Data source: YCharts, Simply Wall St

2. Marks and Spencer

Up an impressive 15% this year, Marks and Spencer (LSE:MKS) makes my list too. As was the case with easyJet, the UK retailer shared the joy with its investors last month, announcing an excellent Christmas update.

Created with Highcharts 11.4.3Marks And Spencer Group Plc PriceZoom1M3M6MYTD1Y5Y10YALL1 Jan 202331 Jan 2023Zoom ▾1 Jan3 Jan5 Jan7 Jan9 Jan11 Jan13 Jan15 Jan17 Jan19 Jan21 Jan23 Jan25 Jan27 Jan29 Jan31 Jan2 Jan2 Jan9 Jan9 Jan16 Jan16 Jan23 Jan23 Jan30 Jan30 Janwww.fool.co.uk

Aside from posting much healthier growth than Tesco and Sainsbury’s, M&S saw record sales figures during Christmas too. As a result, CEO Stuart Manchin reported market share gains in both its grocery and clothing businesses.

Nonetheless, higher energy and labour costs are bound to hit the firm’s bottom line in the short term. However, I’m invested for the long term, and the future certainly looks bright for the long-forgotten business.

Management has opted to accelerate its store rotation programme which has proven to be much more efficient in boosting its top line and margins. Moreover, the state of M&S’ financials are slowly improving, as are analysts’ price targets. And with cheap valuation multiples, I’ll be gobbling up as many shares as I can in February.

MetricsValuation multiplesIndustry average
Price-to-book (P/B) ratio1.11.3
Price-to-sales (P/S) ratio0.30.3
Price-to-earnings (P/E) ratio9.514.0
Forward price-to-sales (P/S) ratio0.20.5
Forward price-to-earnings (P/E) ratio10.212.1
Data source: YCharts, Simply Wall St

3. Burberry

Unlike the other two UK shares I’ve listed, Burberry (LSE:BRBY) posted a mediocre update in January. Nevertheless, its guidance was enough to send the stock higher, finishing the month up almost 20%.

Created with Highcharts 11.4.3Burberry Group Plc PriceZoom1M3M6MYTD1Y5Y10YALL1 Jan 202331 Jan 2023Zoom ▾1 Jan3 Jan5 Jan7 Jan9 Jan11 Jan13 Jan15 Jan17 Jan19 Jan21 Jan23 Jan25 Jan27 Jan29 Jan31 Jan2 Jan2 Jan9 Jan9 Jan16 Jan16 Jan23 Jan23 Jan30 Jan30 Janwww.fool.co.uk

Given that the group earns the bulk of its revenue from China, revenues have been significantly weighed down over the past year due to the country’s strict zero-Covid strategy. Having said that, the recent reopening, high amount of household savings, and an increasingly more affluent middle class in China present strong tailwinds for the designer.

This presents a tremendous long-term investment opportunity for me as Burberry plans to expand its margins and Chinese market share in the medium term.

China Luxury Goods Market Share 2021.
Data source: Statista

These catalysts have boosted sentiment surrounding the stock. Thus, it’s no surprise to see it trading at a higher P/E of 22. But despite the UK share’s pricier multiples, it’s still cheaper than its French peers. The Oracle of Omaha once said, “Price is what you pay, value is what you get”, and that’s what I feel like I’m getting with Burberry.

MetricsValuation multiplesIndustry average
Price-to-book (P/B) ratio6.18.0
Price-to-sales (P/S) ratio3.16.1
Price-to-earnings (P/E) ratio20.929.0
Data source: YCharts, Simply Wall St


Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

John Choong has positions in Burberry Group Plc, Marks And Spencer Group Plc, and easyJet Plc. The Motley Fool UK has recommended Burberry Group Plc. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

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